I build websites that book fishing trips.
Most guide websites are built by agencies that have never held a rod. I'm a fishing guide's daughter who runs digital marketing for a living — and I build sites that do the one thing that matters: turn "just looking" into a booked date on your calendar.
You're a great guide. Your website shouldn't be the reason the phone stays quiet.
Facebook works — until a client from three states away Googles you before putting down a deposit and finds nothing that looks like a real business. Word-of-mouth built your reputation; a website makes strangers trust it.
If your site isn't easy to read on a phone, you're losing bookings — that's where nearly everyone finds their guide now. A dated site quietly tells clients your operation might be dated too. You know it's not. They don't.
Someone searches "fishing guide" plus your water, and your competitors show up — or worse, nobody local does. That search happens every single day. The guides who show up get the call.
Clients want to see your rates, your dates, and a way to reach you at 10pm when they're planning the trip. If asking a question takes effort, a chunk of them just… don't.
None of this means you're bad at business. It means you've been busy running the actual business — being on the water. That's exactly the problem I fix: you guide, I handle the internet.
Everything a guide site needs. Nothing it doesn't.
One package, built start-to-finish by one person you can actually get on the phone. No account managers, no offshore dev team, no "submit a ticket."
Built for the phone screen first, because that's where your clients are. Fast-loading, easy to read in a truck cab with one bar of service.
Clear trip options, what's included, what to bring, and deposit terms — laid out so clients say yes before they've talked to you.
Every inquiry lands in your email and is saved on the site, so a lead never slips through the cracks — even during a week straight on the water.
The map listing that puts you in "fishing guides near me" searches — set up right, connected to your site, and ready to collect reviews.
Your water, your species, your town — written into the site the way Google needs it. Not an afterthought bolted on later.
Your domain, your site, your content — in your name. If we ever part ways, everything stays with you. No hostage situations.
From first call to live site — without homework for you.
You don't need to write copy, learn WordPress, or figure out hosting. You need to answer some questions and send me photos. That's the whole job.
A free call about your operation — your water, your trips, your clients, what makes you the guide people rebook. No sales pitch.
I write the copy, design the site, and set up the booking form, map listing, and SEO. You review it and we adjust until it feels like you.
Your site goes live on your own domain, submitted to Google, connected to your Business Profile — ready to catch searches.
Optional monthly marketing keeps you climbing: SEO, reviews, rankings, content. Or take the keys and run it yourself — it's yours.
Priced for working guides, not corporate lodges.
I grew up around small-operator economics — I price like it. No retainers-for-nothing, no surprise invoices.
Most guide sites land at the starting price. More trips, pages, or custom features can add to it — you'll know the exact number before I start.
For guides who want to keep showing up higher on Google every season — without touching any of it themselves.
Not sure which you need? Start with the call — it's free, and I'll tell you honestly if a full site isn't the right move for you yet. Some guides just need their Google listing fixed. I'll say so.
I didn't learn fishing for this job. I learned this job for fishing.
My dad is a fishing guide on Lake Oahe. When he needed a website, I built it from scratch — the site, the Google listing, the search strategy, all of it. That site is my proof, and you can see exactly what I built and how it's performing.
My day job for the last 8+ years: running digital marketing solo for a rural dealership group — paid ads, SEO, content, the works — on a small-town budget where every dollar has to earn its keep. That's the exact skill set your guide service needs, and almost no web agency has it.
"Most agencies build you a brochure. I build you a booking machine — because I know what it costs a small operation when the calendar has holes in it."
Walleye, Missouri River system, Midwest lakes. I know what clients ask before booking because I've heard them ask it.
I've spent years making rural marketing budgets outperform big-city money. I won't sell you anything your business can't pay back.
You work with me — not a project manager, not a ticket queue. When you call, the person who built your site answers.
What guides usually ask me.
My builds start at $995, one-time, and most guide sites land right there. Bigger operations — multiple boats, lodging, lots of trip types — can run more, but you'll have an exact quote in writing before I start. The optional marketing package is $299/month and you can cancel anytime.
Typically 2–4 weeks from our first call to launch, depending mostly on how fast you can get me photos and answers. Off-season is the perfect time — your new site is ranking by the time booking season heats up.
Maybe not — and if that's true, I'll tell you on the call. But here's the pattern I see: word-of-mouth sends someone to Google to check you out before they call. If nothing solid comes up, some of those referrals quietly evaporate. A website doesn't replace your reputation; it catches the clients your reputation already earned.
Nope. You own the site, the domain, and everything on it. Plenty of guides take the keys and run. The monthly package exists for guides who'd rather be fishing than fiddling with Google — it's optional, month-to-month, and I'll show you exactly what it's doing in a plain-English report.
Yes — my dad's. Read the case study: what he had before (word-of-mouth and nothing else), what I built, and the real numbers as they grow. I update it as the results come in, unedited.
Your reputation fills the boat.
Let's make the internet pull its weight too.
Tell me about your guide service — your water, your trips, what's working and what isn't. The call is free and the advice is honest, even if the advice is "you don't need me yet."
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